News & Ideas
Keyword rankings are arguably the most volatile thing in SEO. They change so rapidly that while you’re reading this line, thousands of people are trying to figure out why their website positions have dropped.
Given that keyword positions fluctuate from hour to hour, it’s a good idea to track them regularly. Continue reading “How often should you check your keyword rankings?” »
The world is ever-changing, and so is RankActive’s SEO toolkit. In recent years, we’ve added many amazing features and developed a new backend framework, making our tools much faster than before. Continue reading “RankActive’s New Subscription Plans: What You Need to Know” »
Living in the tech world means relying hugely on advanced software. While modern tools do all the calculations, experts spend more time on creative work. When it comes to SEO, what would you prefer: improve your product or service or conduct time-consuming keyword research? The answer is obvious. Continue reading “Rank Tracking 101: Using RankActive to Hack SERPs” »
Google does its best to simplify a searcher’s life. While delivering the most relevant results for our queries, it constantly develops new features, enabling us to find the information we need much faster.
Thanks to SERP elements surfacing answers to user questions directly in search results, you no longer need to navigate numerous websites to find relevant info. Now, all it takes is to type a query into the search bar, hit Enter, and let Google take care of the rest. Continue reading “How to Track Featured Snippets And Other SERP Features in RankActive” »
Writing meaningful and engaging blog posts for SEO is challenging.
First, you thoroughly research a topic to make sure your readers get credible and up-to-date information. Then, you spend countless hours writing, putting together tons of info you just learned while also trying to keep your language plain and clear. Afterward, you proofread and review your copy to fix every single mistake so that Grammar Nazzi won’t eat you alive. Continue reading “SEO Writing Checklist: How To Make Google Love Your Blog” »
About 46% of all searches on Google have local intent. Moreover, 76% of shoppers looking for a local service will visit a company within 24 hours, and 28% will make a purchase. That’s why having a business in Google My Business listings is essential for every savvy business owner. Continue reading “Local SEO Trends: How Local Search Evolves Over The Years” »
As an SEO expert, you probably get dozens of website audit requests and have to send plenty of reports to your customers. We bet creating each report takes a lot of your time and effort, and we also believe you could spend your energy on something more productive instead. Continue reading “How to Generate a New Site Auditor Report in a Click” »
You’re reading an exciting article on the internet. At some point, the text suddenly moves, so you have to scroll the page to continue where you left off. Continue reading “Core Web Vitals: How To Improve Cumulative Layout Shift” »
“You never get a second chance to make a first impression.”
The same goes for your website.
If your site frustrates users on their first visit, they’ll likely leave it and be gone for good. Alternatively, if visitors fall in love with your website at first sight, there is a good chance they’ll eventually convert into customers.
The question is, how to make users adore your website from the first click? Continue reading “Core Web Vitals: How To Improve First Input Delay” »
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