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News & Ideas
News & Ideas
16 April 2021 Leave a comment ALL-HANDS SEO, TECHNICAL SEO
Google always encourages website owners to make their sites user-friendly. “Make pages primarily for users, not for search engines,” states the first Google Webmaster Guidelines principle. The Intrusive Interstitials update, along with the Mobile-First Indexing update, proved that the search giant treats user experience seriously, so if you want to rank well, you should put your website visitors first. Continue reading “Core Web Vitals: How To Improve Largest Contentful Paint” »
9 April 2021 2 Comments ALL-HANDS SEO
Creating a new website or redesigning an old one? Make sure to avoid these 11 common design mistakes that can hurt your SEO efforts and decrease conversions.
Continue reading “What Design Mistakes Can Hurt SEO? [Updated]” »
5 April 2021 Leave a comment ALL-HANDS SEO
Many of the most recognized companies once started as small side hustles. Steve Jobs was working night shifts at Atari while building the very first Apple computer in a garage. Mark Zuckerberg was developing Facebook in his spare time while studying at Harvard University. The CEO of Twitter, Jack Dorsey, was writing code at Odeo while creating a social media platform that would soon change the world.
Continue reading “How to Turn Your SEO Side Hustle Into a Lucrative Business” »
19 March 2021 Leave a comment ALL-HANDS SEO
Imagine what it would be like if users could interact with your website as with an app. They could install your website on their devices, visit it with a single tap, navigate it even with no internet connection, and receive push notifications from it. What’s more, you won’t have to spend plenty of money on developing your app from scratch. Continue reading “Does Your Business Need PWA? Outline of Progressive Web Apps” »
5 March 2021 Leave a comment ALL-HANDS SEO
Sometimes it’s hard to find relevant information online. The answer to your query might be buried so deep in SERP that you would need some sort of internet archeologist to find it. Continue reading “The Passage Ranking Explained: What This Update Is Really About” »
1 March 2021 Leave a comment ALL-HANDS SEO
How do you feel about your competitors?
You probably wish they never existed and dream about the world with no competition.
But what if we were to tell you that your competitors can actually help you improve your rankings? Yes, you read it right. Your rivals are a goldmine of useful information that you can use to sharpen your SEO strategies and increase your website’s visibility in organic search. All you have to do is fish that information out, and that’s what SEO competitor analysis can help you with.
Continue reading “Your SEO Competitor Analysis Checklist for 2021” »
19 February 2021 Leave a comment ALL-HANDS SEO, LOCAL SEO
Having multiple website versions for various locations and languages is good practice for international companies. By displaying content relevant to the visitor’s country and language, they improve user experience and increase conversions, which leads to more sales. That’s why such giants as Coca-Cola, Apple, IBM, Microsoft, and other successful companies leverage geotargeting in their SEO strategies. Continue reading “Geolocation Redirect 101: How to Secure Your SEO Localization Efforts?” »
12 February 2021 Leave a comment ALL-HANDS SEO
Google is the largest search engine with a 92,47% market share and 4,39 billion active users. No wonder we strive to climb on top of this search giant and stay there as long as we possibly can. But unfortunately, Google is also extremely competitive, so we are forced to play King of the Hill with other websites that are often bigger and stronger than ours. Continue reading “Why You Should Stop Using Google Search Volume for Bing SEO” »
8 February 2021 Leave a comment ALL-HANDS SEO
Product descriptions are like salespeople. The good ones can persuade the buyer to purchase from you, while the bad ones only push them away. According to Salsify’s study, 87% of online shoppers admit product content impacts their purchase decision, and 50% have returned an item they bought because it didn’t match its description. That’s why having meaningful and precise product descriptions is so crucial. Continue reading “How to Write SEO-Friendly Product Descriptions That Boost Sales” »
5 February 2021 Leave a comment ALL-HANDS SEO
You’ve spent months building the perfect app for your website or business. With the help of your team, you’ve developed a strong understanding of what your customers want from your app.
Also, you know exactly which features are going to help you to stand out from the crowd in a competitive environment.
But there’s still one thing you need before you can really start to leverage your app for success: a Search Engine Optimization (SEO) strategy.
Continue reading “5 Reasons Why Your Mobile App Needs an SEO Strategy” »