News & Ideas
When you open up your Google Analytics, hundreds of metrics are bombarding you with tons of incomprehensible data and disappointing results. Some of them appear to be utterly useless while others, however, have a direct bearing on the success of your website. Continue reading “5 Useless SEO Metrics You Should Stop Using Right Now” »
Do you use social media to improve your SEO game plan? If not, we highly recommend you to include this powerful approach into your short-term strategy. In fact, in today’s extremely socialized world Facebook and Twitter are just as vital for businesses as Google and Bing. Moreover, nowadays social media marketing and search engine optimization are often considered as a single whole. Continue reading “Social Networks: How to Use Them to Improve SEO” »
Over the past several years Google has been improving the way it displays search results. We’ve witnessed the significant shift towards the advanced usability and enhanced user experience. On the other hand, some of the newest Google’s developments have offset some conventional SEO practices, opening up new opportunities. One of the latest stands out as the handiest and most relevant: featured snippets. Continue reading “Featured Snippets: How to Rank for Them?” »
One-on-one training is probably the oldest form of education used today. This is the way parents taught their children since the beginning of time. Considered to be one of the most effective learning techniques, one-on-one approach became widely known and accepted in the business environment. Continue reading “SEO Tips: One-On-One Training” »
Despite the fact that link building has always been a crucial point in search engine optimisation, its importance has been rising and leveling off over the years as Google kept continuously improving its algorithms. Nevertheless, link building remains one of the primary factors used by search engines to rank pages on the web. Continue reading “Link-Hunt for Dummies. How to Track Good Links and Improve Your Rankings” »
The popularity of mobile devices increased dramatically over the last several years. We all love our mobile devices and spend countless hours surfing the web through our smartphones and tablets. According to the statistics, we tap, swipe and click some whooping 2,617 times each day. There is even a specific term to describe our fear of losing these devices, it is called “nomophobia.” Continue reading “Mobile First Index: what you should know about it to be 100% prepared” »
So, you have decided to create a website. It is only natural that you ask yourself: “Should I pay more attention to attractive design or focus on search engine optimization?”
Continue reading “WHAT DESIGN MISTAKES CAN HURT SEO?” »
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