7 May 2021
Edward G.
ALL-HANDS SEO, TECHNICAL SEO
Picture this. You’re reading an exciting article on the internet. At some point, the text suddenly moves, so you have to scroll the page to continue where you left off.
21 April 2021
Edward G.
ALL-HANDS SEO, TECHNICAL SEO
“You never get a second chance to make a first impression.” The same goes for your website. If your site frustrates users on their first visit, they’ll likely leave it and be gone for good. Alternatively, if visitors fall in love with your website at first sight, there is a good chance they’ll eventually convert […]
16 April 2021
Edward G.
ALL-HANDS SEO, TECHNICAL SEO
Google always encourages website owners to make their sites user-friendly. “Make pages primarily for users, not for search engines,” states the first Google Webmaster Guidelines principle. The Intrusive Interstitials update, along with the Mobile-First Indexing update, proved that the search giant treats user experience seriously, so if you want to rank well, you should put […]
9 April 2021
George Svash
ALL-HANDS SEO
Creating a new website or redesigning an old one? Make sure to avoid these 11 common design mistakes that can hurt your SEO efforts and decrease conversions.
19 March 2021
Edward G.
ALL-HANDS SEO
Imagine what it would be like if users could interact with your website as with an app. They could install your website on their devices, visit it with a single tap, navigate it even with no internet connection, and receive push notifications from it. What’s more, you won’t have to spend plenty of money on […]
1 February 2021
Edward G.
ALL-HANDS SEO
Lighthouse is a useful SEO tool that evaluates the quality of websites by different metrics. It provides valuable tips on improving user experience on a page and can help you get a sense of how Google perceives your website. But there is one problem. All Lighthouse metrics are too technical, so most SEOs who aren’t […]
30 December 2020
Edward G.
ALL-HANDS SEO
2020 is almost over, so it’s time to summarize your optimization efforts by running a year-end SEO audit. Not sure what to include in it? Then follow our simple seven-step checklist.
24 December 2020
Edward G.
ALL-HANDS SEO
2020 has been a tough year. The COVID-19 pandemic, bushfires in Australia, stock market crash, Iranian missile strike — you name it. It’s hard even to recall all this year’s main turmoils because there were too many of them. No doubt, a lot has happened, and the world as we knew it has completely changed.
23 November 2020
Edward G.
ALL-HANDS SEO
A landing page is a great instrument for lead generation. It helps business owners sell their products, collect prospects’ contact info, and accomplish many other goals. But to generate leads, you have to find a way to attract people to your website first.
5 November 2020
Edward G.
ALL-HANDS SEO
The SEO world is ever-changing. Many strategies that worked fine just a year ago are irrelevant today, and what is working now may be inappropriate in the future. To thrive in this altering industry, we have to put our fingers on the pulse of events and keep our websites well-optimized for constant search engine updates.