8 February 2021
Product descriptions are like salespeople. The good ones can persuade the buyer to purchase from you, while the bad ones only push them away. According to Salsify’s study, 87% of online shoppers admit product content impacts their purchase decision, and 50% have returned an item they bought because it didn’t match its description. That’s why […]
1 February 2021
Lighthouse is a useful SEO tool that evaluates the quality of websites by different metrics. It provides valuable tips on improving user experience on a page and can help you get a sense of how Google perceives your website. But there is one problem. All Lighthouse metrics are too technical, so most SEOs who aren’t […]
15 December 2020
ALL-HANDS SEO, KEYWORD RESEARCH
Christmas is around the corner. People are busy decorating houses, planning holiday meals, and buying presents for their loved ones. The Christmas spirit is filling the air, and all we want is to sit back, relax, and put off our working routines.
9 December 2020
Google Sandbox is like a demon-possessed thing from Stephen King’s novel. It sucks new websites in and keeps them in a fixed position for several months, not letting them move and breathe. No matter what you do and how hard you try, there is no way you can improve your rankings while your website is […]
23 November 2020
A landing page is a great instrument for lead generation. It helps business owners sell their products, collect prospects’ contact info, and accomplish many other goals. But to generate leads, you have to find a way to attract people to your website first.
13 November 2020
SEO is shrouded in mystery. Like the real world, digital space is rich in myths people believe in. While many of them are just innocent nonsense, there are plenty of harmful beliefs that may screw your website optimization process. If you follow them, you will spend time, money, and energy doing the wrong things. And […]
9 November 2020
According to DataForSEO’s list of most visited websites, YouTube is the fifth most visited website in the world. Just think of it: over 30 million people land on YouTube every day watching millions of hours of video. That’s one of the reasons why many business owners create YouTube channels and leverage video content to their […]
5 November 2020
The SEO world is ever-changing. Many strategies that worked fine just a year ago are irrelevant today, and what is working now may be inappropriate in the future. To thrive in this altering industry, we have to put our fingers on the pulse of events and keep our websites well-optimized for constant search engine updates.
3 November 2020
As you may already know, Google’s algorithm uses tons of factors to rank websites. Some of them are crucial, while others don’t deserve even a shred of our attention. Decent SEOs have a sense of which signals are the most important and optimize their sites accordingly in an attempt to climb to the top of […]
20 October 2020
Getting a website to the TOP on Google’s results page is crucial. Every webmaster wants to climb to the highest position, stay there forever, drive lots of traffic, and make dollars with no effort. However, dominating organic results is not enough anymore.