How to write title tags for SEO

15 July 2016 George Svash Leave a comment CONTENT MARKETING

The SEO magic potion includes different components. Most of them are enigmatic, but some are well-know, although, ignored by plenty of webmasters. One of these non-secret elements is title tag which is considered as a significant ranking signal for Google. Being fully aware of its importance, let’s take a loupe and examine all the tiny details of this magical component.
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Duplicate Content: how to find and fix

8 July 2016 George Svash Leave a comment ON-PAGE SEO

Despite that Google continues to insist there is no penalty for duplicate content, everyone should understand it like this: “yes, your website won’t lose its positions, it just won’t get them.” Essentially, it means duplication remains to be a problem, anyway.
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How to choose keywords for SEO

1 July 2016 George Svash Leave a comment KEYWORD RESEARCH

Keywords are an organic part of any SEO strategy. And not only an SEO one. They are used where a content is published. For example, Facebook post, or paid search ads. Properly chosen keywords can perfectly help your business to grow. But to pick them right one must do huge work. It is necessary to determine which keywords of enormous variety are exactly those helpers in business promotion.
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Why should you switch to SSL

24 June 2016 George Svash 1 Comment TECHNICAL SEO

Almost two years ago Google said that security became its top priority. One of the most powerful search engines does everything to protect its users. Since that time SSL (Secure Socket Layer) certificate became a hot topic of thousands of discussions. Many people don’t know if they should use it for their website, however, they are guided by “Google says it’s good” and make a purchase without knowing pros and cons of getting an SSL certificate.
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What are long tail keywords and how to use them in your SEO strategy

17 June 2016 George Svash Leave a comment KEYWORD RESEARCH

Everyone heard about long tail keywords. But what are they, in particular? How to choose those very key phrases which are able to bring the desired results? Well, it’s not so hard to figure it out as it may seem.
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How to get traffic to your website

10 June 2016 George Svash Leave a comment ALL-HANDS SEO

Starting a website its owner, first of all, thinks how to get some love from Google as it has pretty deep influence on the stable flow of visitors. Luckily, there are also other ways to receive traffic, but first of all, let’s sort it out – why is traffic so important?
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How to avoid a Google penalty

3 June 2016 George Svash Leave a comment ALL-HANDS SEO

What is the hardest thing in conducting online business on Google? Climb to top positions, increase an amount of traffic, positions…you might say. Wrong. The toughest thing is to achieve all your goals and to avoid Google penalization.
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CRO as a part of SEO

27 May 2016 George Svash Leave a comment ALL-HANDS SEO

When we promote our business on the Web, we face a lot of tasks. Mostly, they need constant control and fast reaction. To not go insane and save your time experts advise dividing marketing into subcategories such as SEO, SMM, CRO and others. Nevertheless, any subcategory is conditional. Thus, we have a situation when all well-built actions are necessary on all of the directions at once.

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Deprecated HTML tags list

27 May 2016 Nick Chernets Leave a comment ALL-HANDS SEO

Tag	Description	Alternate
applet	Deprecated. Specifies an applet
basefont	Deprecated. Specifies a base font
center	Deprecated. Specifies centered text	text-align
dir	Deprecated. Specifies a directory list
embed	Deprecated. Embeds an application in a document
font	Deprecated. Specifies text font, size, and color	font-family, font-size
isindex	Deprecated. Specifies a single-line input field
listing	Deprecated. Specifies listing of items	pre
menu	Deprecated. Specifies a menu list
plaintext	Deprecated. Specifies plaintext	pre
s	Deprecated. Specifies strikethrough text	text-decoration
strike	Deprecated. Specifies strikethrough text	text-decoration
u	Deprecated. Specifies underlined text	text-decoration
xmp	Deprecated. Specifies preformatted text	pre

This type of content will bring you traffic

20 May 2016 George Svash Leave a comment CONTENT MARKETING

“Companies are rushing headlong into content today, and rightly so. It’s a battle to get noticed online amidst the noise and crowds.” Adam Audette, Chief Knowledge Officer, RKG

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