8 February 2021
Product descriptions are like salespeople. The good ones can persuade the buyer to purchase from you, while the bad ones only push them away. According to Salsify’s study, 87% of online shoppers admit product content impacts their purchase decision, and 50% have returned an item they bought because it didn’t match its description. That’s why […]
9 December 2020
Google Sandbox is like a demon-possessed thing from a Stephen King novel. It sucks new websites in and keeps them in a fixed position for several months, not letting them move and breathe. No matter what you do and how hard you try, there is no way you can improve your rankings while your website […]
3 January 2020
ALL-HANDS SEO, CONTENT MARKETING, ON-PAGE SEO
The first and foremost, people are visual beings. Any marketer keeps it in mind when creating a digital marketing strategy. Videos are the most entertaining and understandable way to explain anything you want to say. Should you consider them as your next marketing effort? The answer is in plain view.
20 November 2019
ALL-HANDS SEO, CONTENT MARKETING
A new Google update… We know what you are thinking about. Should I even care? The new updates are released so often, that lots of business owners do not delve into the details. But this time, you should take a closer look.
13 September 2019
ALL-HANDS SEO, CONTENT MARKETING, KEYWORD RESEARCH
How does an online market look like? It’s a huge crowd of webshops, landing pages, and corporate websites. To be found in this crowd is a separate kind of art: companies start using SEO, writing blogs, gathering reviews, and so on. And how about your competitors – do they work hard in this regard? That […]
14 August 2019
We all fight for rankings. The question is whether we choose the light or the dark side of the force. Every branch or industry has its own ethical and unethical ways to fight with competitors, and SEO is not an exception. Have you heard about black hat SEO tactics? That’s the dark side we’d like […]
19 July 2019
CONTENT MARKETING, ON-PAGE SEO
The first commercial blog appeared in 1995 on the Ty corporation website. As the Internet era evolved, blogs have generated income for thousands of bloggers all over the world. If you read this, you might also want to make money from your writing. But are you ready for challenges waiting on the way?
3 June 2019
“Successful SEO is not about tricking Google. It’s about PARTNERING with Google to provide the best search results for Google’s users.” © Phillip Frost
8 May 2019
CONTENT MARKETING, KEYWORD RESEARCH
Can you imagine growing a business without a solid plan? It’s impossible to get regular income when you wander around in the darkness. Content, as a part of the marketing strategy, also requires a steady list of actions, and it’s up to you how far you will go with it.