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RankActive All in One SEO Platform

It has it all

Any Search Engine

Google, Bing, Yahoo, Yandex, Google Maps, Google Mobile, Google Map Pack

Local rank tracking

Track your rankings from any location: any country, any city, any language.

Daily rank tracking

All rankings updates automatically every day.

Compare with any date

You can compare rankings of your project with any to dates.

Free ranking updates

You can get your rankings in real-time. Just click Update button.

Keyword tags

Segment your keywords as you wish.

Comprehensive keywords data

Search volume, predicted traffic, CPC, KEI, total results and much more.

SERP history, ads and snippets

RankActive keep SERP snapshot, paid ads and snippet data for every keyword for every day.

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The necessity of seo Google position checker

Step one: SEO analysis of a keyword list

As one of the most important points of website promotion onpage optimization means a work package that is intended for the site compliance with all requirements of different search engines. It can be realized by means of various tools, for example, Google SEO checker, or having used the similar tools of the RankActive service. These SEO tools are advanced ones; they can give an in-depth and detailed website analysis as regards its ranking including social media ranking, its status, usability, site speed, meta tags, online reputation, etc. That is the main reason of absolute trust to such tools as SEO Google position checker and the alternative ones when SEO specialists want to get full and qualitative onpage optimization.
Thus onpage optimization consists of several stages; we can name an analysis of a semantic core, content assessment, website structure analysis, software analysis, and website usability analysis among them. The first step is a selection of a keyword list with target keywords (user requests). In other words, SEO experts analyze a keyword list of websites for the purpose of keyword relevance and define whether all requests are key ones or not, that is, whether they correspond to the subject of the site and whether these words are correctly allocated according to landing pages or not. When keyword list checking of the site is done it is necessary to analyze meta titles and meta descriptions. They should be written by a person in spite of the fact that they are important more for search engines, rather than for people.

Step two: a website content assessment

The formation of the semantic core allows to pass to the analysis of meta title and meta description tags. You shouldn’t underestimate the importance of these tags, especially if you ask the question what Google page is my website on. The analysis of meta title tags means learning about several important moments. Firstly, each title tag should be characterized by presence of target keywords. Secondly, strategically important keywords should be placed at the beginning of this tag. Thirdly, you have to avoid excessive “over spam” situation that is concerned target keywords. And the last one, the quantity of some about 60 characters is optimum in this tag. The analysis of meta description tags demands to execute some actions as well. As it is the selling tag that’s why it is important to tell what the user can wait over this link. You should add a call to action if you are sure that it looks appropriately. Also you shouldn’t forget about keywords that are no less important in the analysis of meta description tags. The optimum length of this tag is some about 150 characters. Today content of meta descriptions doesn’t participate in calculation of the website ranking, but it influences CTR and user behavior that become one of the crucial factors of website SEO ranking.
For successful website promotion its content should be unique as far as possible. Remember that full or partial copying of texts or pictures from other websites isn’t allowed, especially if you want to see good results of the use of such tools as Google SERP checker and some others.
Also you should concentrate your attention on the volume of unique texts on each webpage. If it concerns the page of goods in an online shop, the volume of the text should be equal to the quantity of symbols that is necessary for a complete description of ware properties. If the page of the same online shop has description how to select one or another ware it is necessary to discuss this topic as wide as possible. Also it will be useful to add to the text a few subject pictures and/or other multimedia materials. Besides, this is worth of being noted that the use of h1 – h6 title tags is very important. The h1 tag is recommended to register once at the very beginning of the text, and further you should use the h2– h6 title tags. Speaking about texts, it is necessary to mark other their characteristics that are significant for the qualitative content analysis. Each text should be unique, readable, and relevant, it has to contain keywords that should be consistent and proper ones. Thus you shouldn’t forget that the text ought to be visible to both the person and search engines, therefore placing of texts by means of HTML is a good idea. Observance of the recommendations described above will allow to receive the most useful analysis when using different analyzer tools, for example, SEO Google rank checker and analogous to it.

Step three: a website structure analysis

With the help of rank checker of Google, Yahoo or one of RankActive services SEO specialists can fulfil a website structure analysis as well. In order to receive expected results of this action it is necessary to follow some generally used pieces of advice. First of all, the website should be structured intuitively clearly and conveniently for the user. Key pages should have the nesting level no more than two. It can be reached by placement of the link to one or another page from the homepage of the site. Also it is worth paying attention to number of internal links on each page – they shouldn’t be more than 150. The good advice for effective promotion of online shop websites and good results of the use of Google SERP tool: it is important to check that the same goods that are provided in different categories, were available only according to one link. Besides, references in the website menu need to be placed by means of pure HTML.

Step four: a software analysis

At the following stage it is worth paying attention to existence of content doubles. Here we speak about website pages with identical text filling that is available to different links. GET parameters of URL address formation can be the main reason of such situation. In most cases doubles of web pages get to the minor index of search engines, thus existence of a large number of doubles affects ranking of the site negatively. It concerns doubles of meta tags as well. More often than not doubles of meta titles and descriptions appear because of the wrong setup of pagination pages. Here it is important to remember that each page of the website should have unique meta title and meta description tags not only within this site, but also within all the Internet. It is one of those factors that has the most positive effect for high Google search word ranking. Also it is necessary to analyze the sitemap.xml and robots.txt files. These files should be without fail, besides, you have to pay close attention to their contents.
Don’t forget to do a website speed test. When using high speed connection to the Internet loading time speed of the site shouldn’t exceed three seconds. Also it is necessary to make the analysis and eliminate errors in the website HTML code. The World Wide Web has its own technological standards that are need to be observed. Check the site for existence of scripts that can substitute contents of different web pages. In other words, by means of such script one text is delivered to the user, and when the website is visited by search engine robots the same script shows them quite another content. Such actions are regarded as handling of search engines. It is necessary to clean similar scripts that is easily carried out by means of special purpose tools.

Step five: a website usability analysis

One more important parameter in Google SEO check is such concept as website usability. There is a row of the rules based on real findings that are capable to provide your site with the best usability.
First of all, it is necessary to forget about the three-click rule. The opinion on the user will be upset if he or she doesn’t find the necessary information after making of three clicks is doubtful in some ways. Actually, the user doesn’t refuse results because of some certain number of clicks was reached. The quantity of clicks isn’t connected with user satisfaction in any way. Moreover, the findings in the field of SEO show that the desire of the user to refuse results doesn’t increase with growth of the click number. The user can already refuse achievement of desirable results after the second click and can patiently browse some about 25 web pages.
The second rule of providing your site with good and logical usability is connected with an F-shaped pattern for reading website content. You shouldn’t underestimate this rule that is related to eye tracking visualizations when users are reading information provided on web pages. According to different findings users scan the web page in the F-shaped pattern, that is, two horizontal stripes that are followed by one vertical stripe. This reading pattern was called as the dominant one; it has three main components: at first users read in a horizontal movement that forms the letter F’s top bar, then users move down the web page a bit, reading in a second horizontal movement (it forms the letter F’s lower bar), and finally users read website content in a vertical movement, forming the letter F’s stem. This figure of look concentration received the name “Google Golden Triangle” as well, because user’s attention is concentrated in the upper left corner. The similar results you can get after the use Google SEO checker tool. For designers and web masters such findings specify that content, which should be noted by the visitor, needs to be located in the upper left corner. Also use of the F-shaped pattern for reading website content increases probability of effective acquaintance with delivered information when the user just glance over web pages.
The third rule is connected with speed matters of your website. Different search engines agree that slow pages can lose users. The analysis of relation between the page load speed and several indicators, such as, user satisfaction, revenue/user, and quantity of clicks, showed the following results: the 2 seconds increase of a web page response reduces user satisfaction to 3.8%, reduces the indicator revenue/user to 4.3%, and reduces quantity of clicks to 4.3%, and these results were received with no account taken of other factors. Actually, users are impatient: they are less satisfied and reduce quantity of clicks if they have to wait too long. To correct such situation, that is, to improve your web page load speed, you should use one of the most famous ways for it. For example, you can use CSS sprites and different tools for testing of web pages to direct all necessary code optimization works.
And the last one rule of providing your website with good usability that we are talking about is real-life reading behavior. Can you give answer the next question: how little do users read? According to different findings users have time to read a mere 28% of content during an average visit the average web page. Moreover, the bigger text is, the less users read. In order to increase probability of that your visitors will read the most part of your content, it is necessary to use methods of facilitation of the text for reading. You can highlight keywords, use headlines, write short paragraphs, and use lists.
We tried to provide the list of key stages which onpage optimization of the website consists of. However it doesn’t mean that these stages are excluding. In spite of the fact that the website analysis and implementation of editing require certain expenditure of time and efforts, nevertheless execution of the points described above can improve performance of Google search position finder in the analysis of your website significantly. You shouldn’t neglect the above-listed recommendations, after all onpage optimization is one of the key moments of the positive result in website promotion.

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