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	<title>Google search &#8211; RankActive All in One SEO Platform</title>
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		<title>Title and Description in 2021: Why Google Rewrites SEOs&#8217; Meta Tags</title>
		<link>https://rankactive.com/blog/title-and-description-in-2021-why-google-rewrites-seos-meta-tags</link>
					<comments>https://rankactive.com/blog/title-and-description-in-2021-why-google-rewrites-seos-meta-tags#respond</comments>
		
		<dc:creator><![CDATA[Edward G.]]></dc:creator>
		<pubDate>Mon, 30 Aug 2021 12:48:56 +0000</pubDate>
				<category><![CDATA[ALL-HANDS SEO]]></category>
		<category><![CDATA[WHAT'S NEW]]></category>
		<category><![CDATA[Description]]></category>
		<category><![CDATA[Google search]]></category>
		<category><![CDATA[Meta Tags]]></category>
		<category><![CDATA[RankActive]]></category>
		<category><![CDATA[Site Auditor]]></category>
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					<description><![CDATA[Titles and descriptions are primary tools searchers use to determine the relevance of a search result. Before clicking on a page in SERP, they read through its meta tags to understand what it’s about and whether it’s useful. Only if the page is valuable and matches searchers’ intent, they visit it. That&#8217;s why Google keeps [&#8230;]]]></description>
		
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		<title>8 Common Mistakes SEOs Make When Implementing Hreflang Tag</title>
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					<comments>https://rankactive.com/blog/8-common-mistakes-seos-make-when-implementing-hreflang-tag#respond</comments>
		
		<dc:creator><![CDATA[Polina Smith]]></dc:creator>
		<pubDate>Wed, 19 Jun 2019 14:18:08 +0000</pubDate>
				<category><![CDATA[TECHNICAL SEO]]></category>
		<category><![CDATA[Google search]]></category>
		<category><![CDATA[international SEO]]></category>
		<guid isPermaLink="false">https://rankactive.com/?p=11885</guid>

					<description><![CDATA[How to reach out to your global audience? Your website has to speak the same language with people, so you should translate your content into a targeted language. But while it is great for users, it can be a stumbling block for search engines. Let’s say you publish translated content on different URLs. How will [&#8230;]]]></description>
		
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		<title>What Are Google Autocomplete Keywords and How They Boost Conversion Rates</title>
		<link>https://rankactive.com/blog/what-are-google-autocomplete-keywords-and-how-they-boost-conversion-rates</link>
					<comments>https://rankactive.com/blog/what-are-google-autocomplete-keywords-and-how-they-boost-conversion-rates#respond</comments>
		
		<dc:creator><![CDATA[Polina Smith]]></dc:creator>
		<pubDate>Thu, 23 May 2019 12:00:45 +0000</pubDate>
				<category><![CDATA[KEYWORD RESEARCH]]></category>
		<category><![CDATA[Autocomplete]]></category>
		<category><![CDATA[Google search]]></category>
		<category><![CDATA[Keyword Finder]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[long-tail keywords]]></category>
		<guid isPermaLink="false">https://rankactive.com/?p=11494</guid>

					<description><![CDATA[We don’t even realize how far we’ve gone with Google Autocomplete. Now it’s not only a valuable addition to search experience &#8211; it is also an instrument widely used by digital marketers. Furthermore, such big platforms as Quora and Wikipedia are also on board implementing autocomplete on their websites. This topic surely deserves some more [&#8230;]]]></description>
		
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		<title>What Does Google&#8217;s Neural Matching Mean for the Future of SEO?</title>
		<link>https://rankactive.com/blog/what-does-googles-neural-matching-mean-for-the-future-of-seo</link>
					<comments>https://rankactive.com/blog/what-does-googles-neural-matching-mean-for-the-future-of-seo#respond</comments>
		
		<dc:creator><![CDATA[Polina Smith]]></dc:creator>
		<pubDate>Tue, 30 Apr 2019 17:19:41 +0000</pubDate>
				<category><![CDATA[CONTENT MARKETING]]></category>
		<category><![CDATA[ON-PAGE SEO]]></category>
		<category><![CDATA[AI]]></category>
		<category><![CDATA[Artificial Intelligence]]></category>
		<category><![CDATA[Google search]]></category>
		<category><![CDATA[Google Updates]]></category>
		<guid isPermaLink="false">https://rankactive.com/?p=11364</guid>

					<description><![CDATA[Google is continually working on improvements, and we got used to regular updates and algorithm announcements. Last fall, we first heard about neural matching, and this concept has remained unclear for many of us since then. It’s time to look at this innovation in detail. The thing is, neural matching is changing the way Google [&#8230;]]]></description>
		
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		<title>Machine Learning: Why Google Is More Human Than You Think</title>
		<link>https://rankactive.com/blog/machine-learning-why-google-is-more-human-than-you-think</link>
					<comments>https://rankactive.com/blog/machine-learning-why-google-is-more-human-than-you-think#respond</comments>
		
		<dc:creator><![CDATA[Philip Volna]]></dc:creator>
		<pubDate>Mon, 06 Aug 2018 10:57:30 +0000</pubDate>
				<category><![CDATA[ALL-HANDS SEO]]></category>
		<category><![CDATA[Google search]]></category>
		<category><![CDATA[human raters]]></category>
		<category><![CDATA[quality guidelines]]></category>
		<guid isPermaLink="false">https://rankactive.com/?p=10232</guid>

					<description><![CDATA[We think about Google as something sophisticated and complex with all the variety of AI algorithms that are constantly learning and developing. We assume that there is something magical in how Google works, and this is why we are always alarmed and ready to take action if something is changing in the algorithm. Google, indeed, [&#8230;]]]></description>
		
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